Lately, I have had to get used to more differences in my daily life than I ever imagined, and I’m sure I’m not alone. This year has brought all of us many shifts in the way we live, work, and play. I feel like I am constantly trying to adapt to the newest change. Have you felt like that too? I think more than a few of you are probably thinking “Yes, yes, my God yes!” And all of this shifting doesn’t necessarily have to do with the world situations occurring, for my author life at least. So, guess what; I’ve realized these adapting times are bringing thrilling changes, which have brought me incredible chances. It’s only one small letter variation between the two words, but one large opportunity.
In reflecting on the first half of 2020, I realize how many roles I have taken on in the most natural manner. Just as I have said before, my artistic expression influences more artistic expression, but I never knew my art would extend to aspects like, say, marketing and promotion. Whoa now, that is pretty business-y, but still inclusive of my art and a way to explore creativity. Oh yeah, it’s also a necessary part of author life. One role has led to another in my journey and I seem to be collecting them as I go along. I know many of you have also taken on new roles this year, often ones we never expected, so you can most likely relate to my surprise and intrigue, as well as the satisfaction that you can accomplish the task at hand.
Ok, what are these roles I speak of? Two began before this year, but I still need to state them. Well, the first, most important, and starting role is obvious; it’s the novelist role. Ta-da! This remains my most important role, no matter what else develops from it. I write because I have stories to tell. I love to express myself in this art form and to have others enjoy my tales as well. I’ve always been fascinated by creating something of beauty from nothing. Words creatively placed into phrases turn into books that remain forever. That carries huge meaning for me.
What came from writing was, of course, the next step of getting myself out there in the world; my website and social media. From here, other roles emerged. When I started engaging in this manner, I never thought this blog would stem from it, for example, but here I am…and loving it. I have the opportunity to write for my behind the scenes lovers and have a more frequent outlet for my writing expression. Plus, you guys get to see more of my writing style. It’s a win-win situation.
Next came my newsletter, earlier this year. When my publisher said I need to think about having one, that was all it took. I want to do anything that will help my name get out there so more people experience The Difference and my future endeavors. See, newsletters help an audience to stay connected. They allow me to send you news and fun info. Being the first to know what’s happening is exciting so I want to share it there first, with my biggest fans. I feel privileged to be able to connect with people in this manner because they are trusting me to provide quality content and they specifically want to hear from me. They took the time to sign up, after all, and I’m flattered. So, there I went with yet another role added on in my life.
Now I started to be a newsletter writer and role carrier of 3 categories, all with a lot of learning on my end. Anxiety, check. Fear, check. Questioning what I am doing, check. Just to have a newsletter I needed to find a site that can provide the service of sending to a list of people, connect it to my website, and create the “campaigns,” or emails to my audience, as they are called. Whew. Who knew all the IT knowledge I would gain just by being an author?! It’s not just the writing, my friends.
My personal and professional growth continued to happen in a burst with my Pitch Party Prosperity program that I released last month; role 4. This is a variety of services for writers who want to pitch their manuscripts in pitch parties on social media, most often on Twitter. During the party time, agents, publishers, and editors can show interest for the writer to send their material to them by liking their post. This is challenging for us writers because the pitch needs to be within the 280 characters Twitter allows, as well as leaving room within that range for the genre and other identifiers. I found that the 2 times I participated last year I had success; the 2nd being how I obtained my publishing contract. So, why not support others with this challenging process, right? I’m a helper by nature, so my intuition told me to move forward with paying my knowledge and experience forward.
I ended up developing a variety of packages for people interested in my help, including an eBook with step by step guidance for writing the pitch and how to manage the party, personalized pitch evaluation, and coaching services for those that want longer term assistance. I also have a free tip sheet for those that sign up for my newsletter. Offering these services included coordination of 3 more programs with my website. Wow, huh? It looks so simple when you view that page on my site, but so much behind the scenes work goes into every decision. Guess what though, it is paying off! I have already helped people in pitch parties and they are having large success. In one party alone someone had interest from a huge agent and another had 24 industry pro likes, including 3 of those from large names. My mouth literally dropped open when I read that news. This is why I do it! I want others to flourish with me. That is what us writers do; we uplift each other.
So, do you think my roles stop there? Nope. Those are the main ones, but you can say I also can add marketer/promoter to my list. Besides using social media and word of mouth so far, I did an interview this month and will have more press type events in the future. I added an Events and Media page on my website to track book signings and many more events that will occur. My roles continue and I continue to learn and grow in my varied skills of being an author.
The changes that have evolved in my writing career have allowed me the chance to grow as a person. Last year at this time, I didn’t even have my publishing contract yet. I had a basic website, a query package, and a publishing dream. I have proven to myself that I can do this! I can write a novel (that others want to read!), I can build a website, I can do a blog and newsletter, I can keep up social media, I can create a supportive business for writers, and I can market and promote myself and my brand. I’m learning as I go, but I. Am. Doing. It. I have even more roles I want to take on in the future, but they will happen when the time is right. My passion for my art and my helping heart drive me, but I think I have enough to keep me occupied, don’t you?
I hope you embrace your chances for change, especially during this unusual year. You never know the wonderful places they will take you and make you. Thanks for coming along for my ride.
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