marketing, new release, shy

Selling Myself

selling-myself- c-dangelo-blog

How do you feel when you talk about yourself? I have never thought about this question in depth until trying to be a published author, which I now am thanks to the four times #1 Amazon New Release novel The Difference publishing last month. Woo hoooo! But back to the question. Think about the feelings that rise within when talking about your accomplishments, your struggles, or your goals. If you are in the writing world, you probably have been faced with this situation since marketing is needed to sell your product, the book. But I feel like I’m selling myself as well since I am my brand. Obviously we all know we need to talk about the product to sell it, but doing it is another story, at least for this shy author who was raised not to brag.

Now take what I said in the first paragraph. Did you catch the irony of me proclaiming to be a shy author and alluding to it being strange to talk about myself yet sharing how my book made it to #1? This is exactly what I am talking about here. Inserting that information in this post is uncomfortable for me because I feel like I am showing off, but I need to tell you notable facts so that you know my book is worthwhile to read. Don’t get me wrong, I’m proud of any success that occurs, but it still feels unnatural for me to basically say, “Hey look at me.” Don’t even get me started on needing to take selfies!

Now try sharing information like this almost every day publicly where anyone can see and judge you. That is my world of being an author trying to sell my book/future books and pitching services for writers. Are you cringing yet? I am! Yet, I push on past the societal standard of not dominating a conversation about myself.

I’ve struggled lately with a good problem from this original good problem. How do I know when to post on social media about book information like a wonderful review or picture of my gorgeous cover vs posts within my themes (Italy/Italian culture, book setting locations, reader/writer topics, family/genealogy, and inspirational quotes)? I use my judgement for when I feel like it may be overkill to talk about my book one more time in the week, but I also need to talk about it to continue making sales. I also won’t lie to you by saying I don’t want to show all the pretty pictures people have taken of my book because it’s artistically fulfilling. But, okay, okay, I promise not to post those daily. A balance is needed so I space them out. I never want to be one of those authors who only post about their book. What fun is that for my followers? Also, there is more to me than the book and more I can offer the followers. Just as I do in these blog posts, I want people to relate and feel heard, as well as be inspired. A variety of posts are needed to achieve that goal.

So how can I come to terms with shouting out my winning situations to continue raising interest about my book? Here is what I think at this moment in time that I hope can also help you if you have a similar circumstance:

  • Just do it. Yes, Nike is right. No matter how I feel, I need to carry on, share the fabulous info, and create the book post.
  • Ignore the possibility of negative thoughts from others. I won’t hear them anyway. And if they share them with me, I don’t have to take it as fact. As the phrase goes, haters gonna hate.
  • I’m doing the best I can with the knowledge I have. I think most people function this way, so let’s embrace that idea. Keep this in mind before judging too. I try to do so.
  • Visualize success. The mind is so powerful that we can dream things into reality (with some action of course). Use your imagination for seeing yourself in your successful space, then share without a care. Did I just come up with a new phrase? Hmm…
  • Embrace being proud of myself. This is okay! This is healthy.
selling-myself

Tell me if you have had any of these similar thoughts and how you conquer them. Selling ourselves doesn’t have to be frightening. Let’s make it fun and help each other out along the way. Now excuse me while I go and post about myself.

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Feel free to follow and share my blog. Also, join my VIP Newsletter for announcements, giveaways, and more!    

Copyright © 2021 C. D’Angelo, Author All rights reserved.

Behind the scenes, Debut Author, Women's Fiction Author

Just Say No to Comparison

Just-say-no-to-comparison

You are not meant for my journey and I am not meant for yours. That’s a dose of Captain Obvious, right? We usually know this statement to be true in our heads, but our hearts fall into webs of anxiety, disappointment, and helplessness because we compare ourselves to others at times. No matter the topic for comparison, it will always bring us a false sense of security or happiness… or dreaded sorrow. What a time waster! So let’s try to stop this behavior together.

You may not know unless you are in this book publishing world that it is the slowest business on the planet. That’s my perspective of course, but I view it as a beautiful shiny green turtle walking toward a lake. The sparkly blue destination will come in time but getting there takes forever and a day. The turtle crawls along the grass with a smile on its tiny face taking it one step at a time. He’s slow and steady, knowing he will get there at the perfect time for him.

I’m a person who works non-stop until my goal is reached, so on a long game like getting my book published, it’s challenging. I want to knock it out, like, yesterday. During the wait, it’s easy to fall into the trap of comparing myself to other authors’ experiences, based mostly on what they post on their social media. Ah, there are the key words. Social media. Cue the doomsday music.

Who looks on their social media and wonders about your own life based on what you see your friends doing? *Everyone raises their hand including me.* This doesn’t happen on my personal accounts, but lately has been happening a little on my author accounts. Don’t get me wrong, I’m beyond thrilled for others’ success, but when it’s taken this long to get my book published, it’s hard. I’m human. And I’m just being honest, as I always try to be with you. I still cheer for my fellow writers and support them all I can. I always will. And I always want them to shine and succeed. It’s just that moments happen where I have the feelings of wishing I could control my circumstances and get The Difference finished and out to you already (there have been publisher delays, which is common in the industry). I’m sure you can think of a time in your life, even now maybe, where you felt like you wanted to do something beyond your control and fall into the hole of comparison. Here’s my thoughts on the chain effects of social media comparison.

social-media-cycle

It’s a slippery slope, huh? Remember that I am a licensed psychotherapist as well as an author, so this is my personal perspective and not research based for this blog’s purposes. However, this graphic information comes from twenty years of psychological experience of comparison evils. Anyway, it is very real and can happen easily, I think. But let’s remember one key fact.

behind-the-scenes-reel

Brilliant (especially for my behind the scenes blog)! When we see what others post, we only see a snippet. Try to remember that. Who knows what happens behind the curtain? I know that I never post negativity or struggles on my own profiles because I don’t want to spread that energy. I want people to experience an escape and to feel joy when they see my content.

So how can we stop the comparison monster from feeding on our motivation and happiness? Below are a few my suggestions and those that I tell myself.

 Thoughts to play on repeat in your head:

  • You may be seeing the result of many more years of work by someone, when you are just starting.
  • You are shining in your own way that others may admire. The sun shines at a different time than the moon.
  • Apples and oranges are not comparable. Both are needed, beautiful, and desired.
  • Feelings and thoughts are fleeting. You will not always feel this way. It’s temporary.

Actions you can take:

  • Ask yourself what is in your control. What can you do to help you reach what you want when you look on social media? How can you work toward your goals?
  • Imagine a tiny person inside of you, called your inner critic. Give it a name, think of what it looks like, and think of what it says to you to de-motivate you and harass you. Now tell it to stop! Send it away by throwing it out the window. Do anything in your imagination to make it cease or leave. It does you no good.
  • Take a social media break. Don’t look online for a day or more. Everyone gets burned out and needs time away. It’s more than okay; it’s necessary sometimes.

Let’s make sure we stop comparing ourselves to others. Make it your mission this month. Know that I’m doing it with you. This way, you can feel even more joy for your fellow humans. Your turtle will make it to the lake, so enjoy the steps along the way. And when it reaches the warm, fresh water, drink it in and float in your success. We’ve got this.

(Just in case you need to talk to someone about your feelings of anxiety, depression, or anything else, make sure to reach out to loved ones in your life and/or make an appointment with a professional. Here’s a national hotline that can provide resources and help as well: 1-800-950-NAMI (6264). Be well, friends.)

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Copyright © 2021 C. D’Angelo, Author All rights reserved.

Behind the scenes, Debut Author, Writer

Lessons from a Beginner

beginner-excellent-quote

Who has been a beginner at something in their life? All of you can say “yes” to this question. I mean, who hasn’t had day one of learning at a new job, a first day of school, or the first time you attempted to learn a hobby. For this second career of mine with being a writer about to be published, I am constantly learning. Let me say that again. Folks, it’s constant. Just when I think I have something down, new challenges come my way. For a perfectionist spirit, that can be tough at times, but it’s fine. No seriously. I swear I mean it! It lets me continue to grow, which I know I need. We all need it, so I’m going to share a little bit of what’s been happening and give you some pointers to help you on your learning journey, no matter your beginner area.

The process of publication (specifically the very new area of marketing for me) and social media have been my latest topics of gaining knowledge. They are intertwined in many aspects, but first I’ll tell you about the publication for my debut novel, The Difference (date being released soon, yay!).

Oh, so many lessons have been learned over the last year or so while I wait for that book to be in both of our hands. For one, I have been lucky enough to be able to join groups online for debut authors. These groups have been a Godsend for me. The support and kindness of the other authors have warmed my heart every day. Nobody is in competition. Everybody is there to cheerlead, vent, learn, problem solve, and continue to get motivated for future greatness. I’ve met wonderful people and without them, I wouldn’t know half of what to expect in the months leading up to my release for marketing opportunities. Let me tell you how many mistakes I would have made as a novice! I believe my delay in publishing happened for a reason and part of it was that I had to be more prepared for what was coming my way, learning from their choices and advice. Sure, I’ll make mistakes on my own, but I know I have a group of people who will help me through them and won’t judge me.

Part of what I have learned from the other authors and with my own experiences is how to be in less control. Argh, the horror. Ugh, the beginner’s blindness to this not being reality. This independent, Type A, workaholic author loves a plan, loves to be excellent immediately, and loves to be in complete control. But guess what…it’s necessary to accept I am not in control. I chose to be traditionally published, so that gives up my total control from the start. I work with my publisher to have a schedule for editing, marketing, release, and promotion. Nothing is solely up to me (which brings me comfort to know I have an expert leading me, but still you may feel my pain). And my God, the beginner questions I have had to ask. It’s like a huge neon sign in Vegas pointing to me reading “newbie.” But yet, I force myself to ask and am better for having done so (and knowing the answer I needed).

So, back to social media. Has anyone figured out the algorithms yet? I know that’s a huge “no,” but a girl can still hope. If you ever do, tell me, okay? I am active daily on Instagram and Twitter and have been experimenting lately with when I post, the hashtags I use, how I write my narrative, and how I post in stories. I’ve even made a few videos, which is realllly outside of my comfort zone. Learning how to do something better is always an interest for me, but I do get frustrated at times. You know why? Because sometimes there is no rhyme or reason to posts that get more activity. If you read last month’s blog post (scroll down to read later) you know I am more interested in relationships than numbers, but I do want to keep growing of course. This means, I’ll continue to take webinars from trusted pros, put more of my face out there (so scary!), and keep on trying out new things. I won’t ever have a perfect account, but it will be a step closer to a personal excellence I can be satisfied with for putting in the effort. All I can do it try. That’s how learning happens sometimes.

Van Gogh is my favorite artist, but little did I know until recently he has many brilliant quotes as well as paintings and drawings. This quote below summarizes the needed attitude of being an author this day in age.

van-gogh-quote

It’s a must to learn much more than how to write a great book as an author these days. I didn’t expect I would learn Marketing 101 and more going into this field, but it’s been fun and fulfilling so far, even with being a beginner over and over. Here’s some major points I’ve learned and want to encourage you to think about in your life:

  • People are generally on your side- Others, especially in a community of your interest, want to help you. Also, I’m sure there is reciprocal inspiration and admiration, so put your stuff out there. I think most people are kind souls who want to see a person succeed when they notice hard work. At least I hope so. If not, they aren’t for you. Move on.
  • Force yourself to try new things (even things you thought you would never do)- You never know what positives will come from merely trying something new. If I didn’t start talking with people on social media platforms, I would not be anywhere near as knowledgeable or prepared for every step of my publication adventure. And making my videos recently? Deep breaths and my heart feeling like it stopped occurred when I pressed that share button, but I’m better for it. I faced my fear, no matter how small that seems. Who cares more than me anyway? It’s just a video. There are millions out there. Which leads me to…
  • Be more outgoing- Maybe you extroverts out there don’t need this one, but for this introvert, I have needed to take many steps that require getting past my shyness and gathering up my energy to be social, especially for my pitch party business. I have promoted my services with others live; the ultimate nerve-wracking activity for someone like me. But I push myself and do it! And I always will. I’m grateful for any opportunity. It matters more than fear. And speaking of…
  • Don’t be afraid to fail; it’s okay to make a mistake- Not every choice will lead to glory. Not every effort will pay off. What matters is that we keep trying, with knowing the risk of messing up is present and still rolling forward. It’s not life or death most of the time, so just do it! Maybe an unexpected positive will come from a perceived failure. You never know.

Even though none of us start off excellent in a new activity, we can get there with practice and determination. I’ve taught myself many art forms in my life (drawing, crochet, ukulele), but writing is the most complex, has social requirements, and has financial implications. I’m choosing to continue to practice my beginner status in any related writing activity until, well, until I’m a beginner in another writing related activity because I’m convinced they’re endless. 😊 That’s exciting in a way, to be the new kid on the block and learn from the best. I hope my perspective has helped you you’re your current situations and that you can feel my support from across the page. We can be beginners together!

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Copyright © 2021 C. D’Angelo, Author All rights reserved.